Brian Pedersen//October 3, 2019
While Roosevelt’s 21st has been a fixture in Bethlehem for more than a decade, the owners have closed the business and are renovating the property to create a new restaurant that should open later this month.
Michael Relvas, co-owner, said they are changing the name and entire concept of Roosevelt’s. It will become 21 Craft House and Kitchen, with an entirely new interior and exterior look.
“It was ready for an update,” Relvas said. “We wanted to try to get away from the stigma that we are just a college bar. I can also understand how people can think that because we are across from Moravian College’s field.”
While he does not want to push out the college crowd, he would also like to expand his audience and attract new customers. He wants to create a more inviting place, which is why they changed the name.
Art Kassis is the co-owner.
Workers will add two large accordion doors that will open to the outside and inside, they removed the D.J. booth.
On Thursday, workers were in the demolition phase, working on the interior, which will have a more industrial look, with new tile and furniture.
Alfero Co. of Easton is the firm working on the project.
Relvas said he also hired a new chef, William Romero, who most recently worked at Wind Creek Bethlehem. Travis Schuch will be the new general manager.
The new restaurant will employ about 30 people.
Relvas said the new restaurant would offer more gastropub type food with an eclectic twist, different variations on traditional favorites. He plans to update the menu each season.
The address is 21 E. Elizabeth Ave. in Bethlehem.
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