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Introducing BTM Business Connect: a new format for press releases

LVB Staff//June 3, 2024

Introducing BTM Business Connect: a new format for press releases

LVB Staff//June 3, 2024//

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We are pleased to introduce our new BTM program that will allow -area businesses and organizations to tell their stories to the rest of the region’s community.

https://lvb.com/btm-business-connect/

LVB’s editorial team will continue to report on the Lehigh Valley business community as we always have, but we are not able to report on every item of interest. BTM Business Connect allows for a seamless submission of announcements, offers options that best fit your needs and helps ensure we can publish these promptly in both our online and print editions.

BTM Business Connect features two types of submissions: a standard format that allows for a short announcement in print and a slightly longer announcement online; or a featured announcement that allows for a greatly expanded presentation, both in print and online. Both formats require the submission of a photo or logo. And you’ll be able to easily share the online published announcement on your favorite social media platform.

There will be charges for these announcements, which can be handled via the online submission form at https://lvb.com/btm-business-connect-submissions/

Lehigh Valley Business also offers various multimedia options beyond BTM Business Connect, including print, co-branded emails, native content and more.

We hope our new format is convenient for you and provides the options you need to announce your organization’s latest . If you have any suggestions for us, please feel free to reach out to Editor Ernest Long at [email protected] or Associate Editor Ioannis Pashakis at [email protected].