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Hemp Beverage Alliance campaigns for regulatory framework in Pa.

Ed Gruver//September 11, 2025

Seltzers, sodas, mocktails, coffees, teas, and other non-alcoholic drinks that contain an infusion of hemp-derived cannabinoids are hemp beverages. IURII BUKHTA/GETTY IMAGES

Hemp Beverage Alliance campaigns for regulatory framework in Pa.

Ed Gruver//September 11, 2025//

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The Beverage Alliance (HBA) has launched a campaign to establish a regulatory framework in .

A trade association for the hemp beverage industry with nearly 400 members in the United States, Canada and the United Kingdom, the HBA is establishing the coalition to create and support a regulatory framework for hemp beverages in Pennsylvania.

, , , , , and other that contain an infusion of hemp-derived cannabinoids are hemp beverages. Hemp was legalized in the 2018 Farm Bill, and Minnesota, Kentucky, Georgia, Tennessee and other states have developed .

“Hemp beverages are the fastest growing category in adult beverages, but we need a regulatory framework to protect consumers, keep products away from children, and allow the category to thrive,” Christopher Lackner, president, said in a statement. “We look forward to working with legislators, public health advocates, law enforcement, alcohol distributors and other stakeholders to create a system that works for everyone.”

Jay Wiederhold of Wanner Associates has been retained by HBA to lead their legislative efforts in Pennsylvania. Wiederhold served for 20 years as president of the Pennsylvania Beer Alliance.

“A sensible regulatory framework will allow a safe, thriving and transparent hemp beverage industry along with permitting the commonwealth to generate tax revenues and create jobs,” Wiederhold said. “This is especially important as we see state budget shortfalls and employment declines in the beer, wine and spirits sectors.”

According to a release, states with a regulatory framework for hemp products have significant tax revenues. In 2024, Minnesota taxed hemp products at 10% and generated $11.6 million in revenue. Tennessee, which taxes hemp products at six percent, generated more than $11 million in revenue in 2024. That number increased to $17 million for 2025.

“As a much larger state than Tennessee or Minnesota, Pennsylvania can expect significantly higher tax revenues from hemp beverages,” said Wiederhold.