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Local leaders tout Lehigh Valley in new marketing videos

Stacy Wescoe//February 2, 2026

The Lehigh Valley Economic Development Corporation released new testimonial videos highlighting the region’s quality of life, jobs, education and location. PHOTO/LVEDC

Local leaders tout Lehigh Valley in new marketing videos

Stacy Wescoe//February 2, 2026//

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The has just released a pair of new testimonial videos to promote the Lehigh Valley as a great place to live, work and learn. 

The videos were produced for by . 

According to a release, the new videos are part of LVEDC’s broader campaign to raise regional awareness of the Lehigh Valley and what it is today, a key component in LVEDC’s new strategic plan.  

The plan calls for expanding adoption of the regional “” branding and quality of place marketing. 

The videos point to the Lehigh Valley as a growing two-county region located 90 minutes from New York City and 60 minutes from Philadelphia and note that Lehigh Valley has garnered numerous accolades for its cultural and quality of life amenities. 

 It has been ranked as one of the top mid-sized regions for  

 “There’s a lot at your fingertips. There’s a lot of supportive people here. There’s a lot of people who want to collaborate and dream with you and make this a better place to live, work, grow,” said Katie Guynn, director of employer engagement at Lehigh University. 

“Amazing schools. All kinds of amazing restaurants,” said Amit Parmar, CEO of Cliquify. 

“Whether you want to be indoors, outdoors, recreational wise or in the entertainment industry, there’s always something going on,” said Kimberli Kyra, human resources director at Barry Isett & Associates.  

 The videos are available at no charge on LVEDC’s YouTube page for businesses, organizations, and individuals to share to promote the Lehigh Valley’s exceptional quality of life and encourage others to experience it.