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Allentown Boys & Girls Club names new CEO
The Boys & Girls Club of Allentown has a new CEO. Katarah Jordan has assumed the role effective Feb.19. “This opportunity is not just about a position; it's a commitment to unleashing the boundless joy in every child's journey of growing up. Together, we will create transformative spaces where the potential[...]
WDIY names new executive director
WDIY-FM, a public radio station that broadcasts out of Bethlehem, has named a new executive director. Margaret McConnell, who has worked in strategic partnerships and marketing, is taking the lead at the 29-year-old radio station. She’s replacing Greg Capogna, who plans to retire at the end of the month. Most[...]
Bethlehem beverage producer launching new products
Bethlehem’s ROAR Organic, which makes “Complete Hydration” beverages is partnering with a name well-known in fitness circles to launch its latest product. The company is introducing Cherry Limeade Plus Powder as a collaborative creation with Peloton Instructor Jess Sims, as well as Blackberry Lemonade ROAR has unveiled what it described[...]
Lehigh graduate appears on Shark Tank
A Lehigh University graduate was a recent guest on the ABC business-pitch reality show, Shark Tank. Ali Kaminetsky, who graduated from Bethlehem University in 2016, was pitching her product idea. Kaminetsky is the maker of stylish lunch bags known as Modern Picnic. According to her website, she launched Modern Picnic[...]
United Way names CEO after longtime president steps down
United Way of the Greater Lehigh Valley’s COO has been named CEO, succeeding longtime President David Lewis. The Board of Directors named Marci Lesko to succeed Lewis, who is stepping back after a 36-year career with United Way “I’m humbled and honored to lead this outstanding organization and solidify United[...]
AI impacts consumer response to advertising
A recent study by a Lehigh University marketing professor shows that artificial intelligence is having an impact on online marketing, but just what that impact is depends on an individual’s use of the technology. “Typically, we would think that AI would have a positive effect in pushing content to users,[...]
Pa. Chamber names VP and general counsel
The Pennsylvania Chamber of Business and Industry announced Thursday it has hired Megan Martin as vice president and general counsel. A legal and public policy professional with more than three decades of experience, Martin will oversee the Pa. Chamber's legal operations and serve on the Government Affairs team, supporting the[...]
New PSU-Berks chancellor looks to make a difference
Dr. Radha Pyati, who was recently appointed chancellor and dean of Penn State Berks, learned through experience the importance of letting every voice be heard to assure a welcoming and diverse environment in which to live, learn, and work. Establishing her place as an accomplished chemist, teacher, researcher, author, and[...]
Penn State Berks names new chancellor
Wyomissing-based Penn State Berks has a new chancellor. Radha Pyati, who took the post as chancellor and dean July 1, succeeds George Grant Jr., who was named president of Saginaw Valley State University in December, Penn State Berks said in a statement. Pyati joins Penn State Berks from West Chester[...]
Longtime CEO of The Arc of Lehigh and Northampton Counties to retire in 2024
The CEO of The Arc of Lehigh and Northampton Counties will retire after 25 years. The Arc of Lehigh and Northampton Counties’ Board of Directors said Karen Shoemaker will retire Sept. 1, 2024. According to a statement from the board, under Shoemaker’s tenure, The Arc has grown to a $28[...]
Penn State Health names new president, COO
Deborah Addo has been promoted to president and chief operating officer for the Penn State Health system. In this role, she will still report to Penn State Health’s CEO, Steve Massini. “I am honored to have this opportunity to continue to make a difference for the health care of the[...]
GBDF provides loan to small woman- and minority-owned firm
A woman- and minority-owned commercial cleaning and janitorial company received a $50,000 loan for new equipment. The Greater Reading Chamber Alliance (GRCA) said its affiliate, the Greater Berks Development Fund (GBDF), provided funding in conjunction with the Pennsylvania Catalyst Loan Fund (PCLF) to M&M Odds and Ends, LLC. GBDF extended[...]
